Saturday, 21 February 2009

Second Brief

The second brief we got was slightly longer than the last one but not by much. This was to produce a series of 6 greetings cards for an occasion of our choice. I immediately started gathering research from websites and decided that i was going to go for a collage style design. I wanted to make it very textured but still very graphic rather than too much illustration, quite similar to the misprinted type website: http://www.misprintedtype.com/v4/
I was quite happy with my idea and set about getting materials and gathering more research, all be it quite slowly i must admit. Again, this was my downfall. I was very happy with this idea and had it in my mind what i wanted to do, although i wasn't sure what the occasions of the cards would be, but after a while of not getting much done, it seemed like a lot of work to produce 6 cards in this style. This was when i started to panic as i knew i still had my poster to re design before the end of the overall unit and didn't want to add to that list with some greeting cards as well. Because of this, i moved on to my second idea that was a lot more simple but would still look good as set of 6 designs. The idea behind this new set of cards was a simple design made up of lots of small dots. For this i just needed to make small icons out of the dots as well as make the type. I liked my idea for this and was a lot more confident with the outcomes. i think they look very good and decided whilst developing the idea to keep the textured element from my previous idea. to do this i chose to emboss them by hand. With this, they could even be developed into a series of cards for people with sight problems. Overall, i was pleased with the final cards and felt that i had created some good designs, having said that though, i wasn't happy with having to change my idea half way through and i think that my finished products were not as strong because of this. It meant that my idea was not fully developed for a start, and secondly, there wasnt enough evidence in my sketchbooks and research to show why i had done these designs and the concept behind them. These are my final designs:

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