Friday, 27 February 2009

CVC Unit

We had our first session on the CVC unit with Anna the other day. We had to come prepared with a brief idea of what we wanted to write about and to be honest, i was lost! I was swamped with other work, and still am, and was really confused about what i could write about. We got the brief to start off with and a talk from Anna about what we would have to do and what the deadlines are.

Unit Aims
A1 To identify links between your specialist topic and the relevant theoretical
and conceptual frameworks.
A2 To establish an understanding of the various processes and methods of
research and critical appraisal.
A3 To develop the organisational skills which will enable independent learning
and self-management.

Learning Outcomes
LO1 Demonstrate your ability to make links between your specialist topic and
relevant theoretical/conceptual frameworks.
LO2 Demonstrate your understanding of the various processes and methods of research and critical appraisal.
LO3 Demonstrate the application of organisational skills and evidence of independent learning and self-management.

After reading the Aims and Learning outcomes on the brief i understand it a bit more. The title for my essay i have decided is "The Impact of Digital Technologies on Visual Identities". This will encorporate my two strengths of identity/branding and digital technologies. I have started a reading list but it is only a starting point. I plan to add more to it but so far it consists of:

*Learning through digital technologies
*New Media, Old Media: A history and theory reader
*Digital Desires: languages, identity and new technologies
*Life on the screen: Identity in the age of the internet
*Remediation: Understanding new media
*Media Semiotics: An introduction - Bignell, Jonathan
*Online Branding - Drew, Keith

I plan to get ideas and theories from these to start my essay and hopefully get the bulk of the writing out of the way before i get too bogged down into my proffesional project.

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