Back to the MAA identity and we're still going strong. We have now developed the logo to maybe something other circles, and the obvious way to go was squares! To be honest they didn't start off that strong:
This had lost the slickness of the other logos but it was worth a try. After this we tried to make it a little bit more abstract by condensing the squares. This meant losing the exact shape of Dorset but we definitely knew we had stumbled upon something really good.
This would eventually be our finished logo. The dead line was approaching quite fast (Wednesday 18th February) and we were now getting emails from Matt Desmier telling us where we had to be for the presentation and what we needed so we had to get this done quick. After a talk with Matt in person, me and Luke decided to reduce the amount of colours that are being used. This would make it cheaper and also makes sure the colours don't all contrast too much and drown out the overall effect of the logo. Along with that, we just had to sort out the font.
This had lost the slickness of the other logos but it was worth a try. After this we tried to make it a little bit more abstract by condensing the squares. This meant losing the exact shape of Dorset but we definitely knew we had stumbled upon something really good.
This would eventually be our finished logo. The dead line was approaching quite fast (Wednesday 18th February) and we were now getting emails from Matt Desmier telling us where we had to be for the presentation and what we needed so we had to get this done quick. After a talk with Matt in person, me and Luke decided to reduce the amount of colours that are being used. This would make it cheaper and also makes sure the colours don't all contrast too much and drown out the overall effect of the logo. Along with that, we just had to sort out the font.
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